What does FBA or fulfillment by Amazon mean?
An integration service implemented by Amazon.com, FBA (Check the step by step guide for Amazon FBA here) allows sellers to stock inventory, while it processes and ships the product to customers, once an order is received. FBA has made selling easier and much profitable, resulting in more and more sellers jumping for its benefit day-by-day!
The Amazon Marketplace Web Service (Amazon MWS) functionality extends the benefit of FBA by allowing sellers to access Amazon’s world-class fulfillment capabilities through a single, user-friendly interface. With this functionality, sellers can efficiently integrate their FBA systems that will help them automatically create and send shipment and order information to Amazon for fulfillment. The other many benefits of using FBA:
1 – Instant creditability
Amazon marketplace is popular within the seller’s community, so it helps you gain a competitive advantage by using FBA. Having your orders fulfilled by Amazon will automatically save time and cost that you spend on fulfillment. Also, buyers associate the brand of Amazon with stability and creditability.
2 – No inventory limit
Amazon does not limit your inventory, hence you can sell as much as you want without worrying about the storage requirements. Amazon has one of the most advanced fulfillment networks in the world that allows you store as many products you want and with their automated inventory tracker, your products are safe and you don’t have to worry about missing or lost products.
3 – Fulfillment consolidation
Amazon multi-channel fulfillment capabilities allow you to fulfill orders from other sales channels using your inventory stored at an Amazon fulfillment center. This way with all your inventory in one place, you can make maximum out of your stock.
4 – Low shipping rates
Amazon has created one of the most advanced fulfillment networks in the world and because of this, they can offer low shipping rates across the world. Apart from that, you can also benefit from free shipping one-day day shipping.
5 – Best customer support
Fulfillment by Amazon integration service does not only support fulfillment but also offers the best support after fulfillment- once product delivered to the customer. So, in case of any information or help needed after a purchase, Amazon provides the best customer support to date.
6 – Easy returns
Returns are a part of ecommerce business, so it becomes very important for business owners to handle returns efficiently. Now, if you are using fulfillment by Amazon, all you need to sit back and relax while Amazon takes care of all your returns with a reasonable customer policy in place.
7 – Buy Box win
By having Amazon control on your inventory and fulfillment, it becomes easy for you to ensure high-quality service. Hence, you increase the chances of winning the Buy Box competition enrolling with FBA.
8 – Gift wrapping service
You may have customers who shop online to gift their dear ones. Hence, they may request a gift packing along with a personalized message for the recipient. FBA allows gift wrapping service adding a special finishing touch to any presents ordered.
Fulfillment by Amazon will allow sellers devote more time to other elements of a business. Eliminating the stress and hassle, coupled with the above-listed benefits, should make FBA an intelligent option for you if you haven’t already enlisted.