How to get most out of eBay Auctions?

“Ebay” indeed allows anyone to start a business from their comfort zone. But, let me tell you, as more and more retailers turn to eBay integration services to make extra income, it becomes important to stand out of the crowd or else it becomes very easy for your “eBay auction” to get invisible among hundreds of thousand competitors and in the end you’ll never get attention that you deserve.

If you are looking to get the most out of your eBay auction, these tips should help.

Research past eBay auctions

The foremost step to consider in order to succeed in your eBay auction is to research from past eBay auctions and see what products sells the best. Select few products that are of your interest and search through their completed auctions to see which products are sold the most and for how much. Remember those products, so that you can list them to your eBay auction.

List few items as per your research

Once you locate the products that sells the best, try to buy them at the best available price and list them to your eBay auction to maximize your profits. Refer to your research before you end up paying more for eBay auction inventory.

Use descriptive search words for your product – Add subtitle below product title

A product title has an important role to contribute towards the success of an eBay auction. Many online shoppers use search keywords that best describes the products, so always research for similar products to see what keywords the sellers have chosen for that product. And, adding compelling subtitle below the product title will greatly increase the attention-grabbing power of your eBay auction. This strategy comes in handy for higher order value.

Display quality product pictures

No one can instantly trust unseen products, and with fraud being a major problem in the world of online, anything that builds trust works in your favor. So, it is always recommended to take good quality pictures of your high-end products. Do not go crazy with the pictures, instead make use of natural light, using a plain-colored high-contrast background that does not hinder the product you’re taking a picture of. Avoid posting blurry pictures and represent the product well by taking pictures from all sides and angles. This way, it not only let buyers inspect your item, but also serves as a proof that you have the product that you are selling.

Many retailers overlook the importance of visual appeal, but let me tell you, investing more time in visual appeal of your product will pay off when buyers starts bidding.

Set the lowest starting bid as you can – Get a good starting bid, avoid reserves

Start the bidding of your eBay auction as low as you can. Low starting price attracts buyers but reserves scares them. So, avoid using reserves until you actually need to procure a certain amount for the product. Therefore, if you are selling a popular products, set the lowest starting bid as you can and let the demand in the marketplace boost the price up.

Set proper shipping charge

Set shipping charge a little above the actual shipping charge. Setting a higher shipping charge will drive away buyers and setting a lower shipping charge with reduce your profit margin.

Choose the most appropriate duration for your listing

You can choose to run your eBay auction for 1 day, 3 days, 5 days, 7 days and for an extra fee you can have a 10 days listing. Depending on that, organize appropriate duration for your listings. It is recommended to list unique and hard-to find products for a longer duration compared to hot selling products like electronics, as consumers want them now and they can go and purchase it from a local store, if they can’t get it quickly online.

Get “EBay Auction” start and end time right

A very crucial and one of the most important factor that can make or break your eBay auction is to determine its start and end time. Always recommended to identify the best start and end time from previous auction listings similar to your product offerings. Statistics show that more shoppers are buying on eBay in evening hours, and Sunday night is the most lucrative night. So, listing your eBay auction late Sunday afternoon or early evening will give the ultimate chance of a great auction selling price.

Promote your auction

Just having a compelling title isn’t good any more. If you want to get the most out of your eBay auction then you need to spread it out to people that you have an auction. Everyone is on Facebook, LinkedIn, Twitter, hence make it point to announce your auction on such social networking sites, that will drive traffic to your eBay action.