Jeff Bezos once said that ecommerce personalization converts buyers into promoters and boosts sales by large margins. In line with Bezos’ vision, it is apparent that Amazon has b..
The year end sales season is around the corner and many sellers are pulling up their sleeves already. The end of year sales season is indeed the holy grail of all e-commerce events..
The known proverb, “First Impression is the last impression’ is true when it comes to eCommerce. While brick and mortar stores can use visual merchandising to increase sales, w..
The digital marketing mix!
What is Digital marketing mix? Well, like any other marketing mix, digital marketing mix is a strategy that states of all elements of digital marketing ..
It may come as a surprise, that every year, American consumers spend about $4.5 billion celebrating March 17th — better known as St. Patrick’s Day.
So whatsoever you are sel..
Social media is a crucial part of sales success. It is not just about socializing, it is more about figuring out your user behavior and what they think of your brand.
With rising ..
Purchasing via mobile phones traces back to 1997 when the first two mobile-phone enabled Coca Cola vending machines were installed in the Helsinki area in Finland. The machines acc..
Digital platforms are surely helping consumers from across the globe, to search for information and make purchases on-the-go.
But, what If I say many consumers are experiencing ne..
With Thanksgiving and Black Friday 2016 recording an increase in sales from 1 billion and 1.6 billion to 1.2 and 1.97 billion, retail business has surely increased its demand onlin..
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