“We were doing well but struggling to scale up because it was challenging to manage multiple tools for order processing and fulfillment, customer services, and inventory management. Orderhive has provided us with the one-stop solution to most order fulfillment problems, especially with pre-order management. With the help of orderhive, we are now able to set the customers’ expectations about the delivery date, shipping date, etc. of the products. Also, with the help of their on-demand automation and highly efficient order and inventory management softwares, I think we are sorted as far as the entire order fulfillment and customer service processes are concerned. We are scaling up!!! “
– Pragya Batra, Co-founder, Quirksmith
Quirksmith, an Indian ecommerce company that sells exotic and unique silver jewelry, came into existence in November 2016. Founded by Divya, a NIFT ’04 grad with a specialization in jewelry designing and Pragya, an IIT Delhi grad (’07) and an INSEAD graduate (’12), Quirksmith is the fastest growing online jewelry brand that boasts of offering ornaments that don’t decorate women but stay with them as a part of their body and soul, thus captivating the nostalgia of the past and the aspirations of the future.
Since it’s launch, Quirksmith has quietly made its place in most of the women’s “where to shop from list”.
Problems and Challenges They Faced due to Their Growing Business.
- Trouble managing the increased orders because of inefficient softwares and a lack of synchronization
- Assigning orders was a tiresome task that decreased the perfect order percentage
- Quirksmith is one of the few brands that take pre-orders for the products that are to be launched. Thus, managing those orders and communicating the correct information with the buyer becomes a tedious job
- Shipping management issues as it was not integrated with the order processing softwares
- It was complicated to track inventory and manage the increasing number of SKUs, figuring out the sweet spot where they don’t overstock and understock the products
- Managing multiple tools and correlating data and feeding it into different softwares to get the result increased the chances of errors
- Customer service department needed software that could be integrated with all other softwares for a faster response to the consumers
Solutions Provided By Orderhive
- Orderhive provided an all in one solution to the several problems of Quirksmith
- They didn’t have to manage different softwares as orderhive includes inventory, order, shipping management software in a single portal that centralizes the inventory data
- Orderhive provided on-demand automation for the auto assigning of the orders to the respective department or the team members so that time is not wasted
- Automations were built to help Quirksmith manage their pre-orders by automatically allotting the product’s delivery date by taking the launch date of the product, shipping location, etc., in consideration
- Shipping and fulfillment issues were solved as orderhive built an on-demand integration with Blue Dart
- Customer service communication system was unified by automatic tagging and allotting the orders to the correct team members
- Automations in the inventory management software helped them to maintain the optimum inventory levels and fluent order processing
Final Outcome of Orderhive Implementation
Quirksmith did achieve an all-round development as far as the operations, and consumer management is concerned. Order fulfillment is now a much simpler task as everything is operated through a centralized portal, thus making the data sharing and reporting an easier task.
They are scaling up without the fear of being unable to manage the increased order volume.
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